Erin Kilgour, Staff Writer,
Search engines are the backbones of the internet. Without search engines, the main purpose of the Internet will be forfeited in just a snap of a finger. People turn to the internet for information. The search engines are responsible for accumulating all the new and important information from your websites and from all the websites on the internet and would rank them according to content relevancy. This is possible for search engines to do when you submit a web site using your URL. The search engines are responsible in manipulating everything that is online.
An online business owner who aims for higher and more intense flourishing of traffic into his website would do anything just to earn that target traffic he is aiming for his site. Consequently, he is expected to employ certain marketing strategies or search engine optimization in order to open the gateways of his website for the visitors to click on and avail of his products and services. If you happen to be this online business owner, you should know what the specific needs of your website are before you submit website to Google or to any other search engines. You must first have a visual review of your site. The ensemble of your web pages generally dictates the rank of your website in the search engines. How does this happen? The content and the layout both affect the assessment of the search engines. If these two elements work in coherence to your trade and would provide relevant information to possible keyword searches, then you have a big chance to grab the top rank. You might ask: when do I submit my web site? The answer to this is simple. Since the overall ensemble of your site is very important, you can submit to Google free when you think your web site is ready to be crawled.
People get into the haywire to search for anything possible through crawler-based search engines. When people type the keywords (which usually two-three words) on the search box, the search engines automatically sort through the millions of pages it has crawled. The sorting is also a matter of evaluating relevancy so the most relevant site to the keywords type will come to the ranking first. The search engines may not get it all right all the time because some websites may have been created deceivingly. This way, searchers tend to go into deeper act of digging into each of the results in order to have they are looking for. Search engines are not like human beings who can make judgments according to observed phenomenon or experiences. Search engines follow a set of algorithms in making their evaluations of the millions of website which opted for web submit schemes online.
The primary rule in website rankings by the search engines tackles the location and frequency of keywords in the web pages. Most SEO experts call it location-frequency method. The search engine crawlers tend to look into the websites with the typed keywords on them. For instance, a searcher would type in “wedding planner”. The search engines would try to locate the web pages with the “wedding” or the “planner” words on them. Web pages with HTML containing the given words will be ranked by the search engines and will be prioritized in their list. Most search engines will also dwell on the words written on top of the page which is called the title assuming that anything relevant will be used in the beginning. This shows how important the page title is in embodying the entire thought of the web page.
On the other hand, your website will be assessed in terms of keywords frequency once you attempted to submit your website free. Keywords frequency and density is one of the greatest factors on determining the relevancy of your website. Search engines will try to evaluate how many times do the keywords appear in your content and when they have assessed that the keywords appear in sufficient frequency, they will mark your website as relevant and would consider it for higher rankings.
Search engines crawl and index websites in many varied and unique ways. Some search engines crawl your website more frequently while others don’t. Some search engines index according to location and frequency alone while some would consider other factors in ranking and evaluating the relevancy of your site. Whatever the algorithms are, the real matter of focus here is for you to see to it that your website is ready for evaluation before you decide to submit to Google free. No two websites have exactly the same mode of indexing which explains why they have differences in results.
Spamming is one thing common to search engines when it comes to rejecting a website for indexing. Search engines like MSN, Yahoo, and Google hate the websites which look spammy and irrelevant according to their own algorithms. Sometimes, a website owner may not know that he is already committing spam by just a single mistake on his lay outing strategy. Little does he know that this single mistake is once causing for not ranking high in the search engines. This is why you should check on every detail of your website including the colors, the simple graphics and the grammatical mistakes before you say I want to submit my web site! Look for the guideline submission.