Simply getting your website in a search engine index is not good enough when trying to generate traffic. The first ten results of a web search are often the only results on the first page, and many people find what they are looking for out of those ten links; so being beyond those first ten will limit the traffic that goes to your site. The best search engine placement consists of a few key tips to ensure that your site will be among those first ten sites listed in the search. A consultant from a Los Angeles SEO company can assist you with this.
Key words are the first step for placement. Search engine indexes are comprised of web sites and key words. The more keywords used, the better the results of placement. The best search engine placement is achieved through the use of broad and numerous key words that depict every aspect of the site itself. Since using one keyword is too general, eliminating competition involves using two or more words for each target keyword. This increases the odds that your page will be found.
1 Identify your audience
2 Research key terms searched by your audience
3 Incorporate key terms into site
4 Do not duplicate key words more than 5 times per page
5 Analyze results regularly
Keyword positioning is another important element in good search engine placement. The HTML title tag offers the best location for target keywords. The titles should also be built around two or more phrases for which you wish the page to be used for to increase the search engine ranking which causes the pages to show up higher on the list. For the best search engine placement, keywords should be used higher on the page which has shown to improve search engine ranking as well. The lower down the page the keywords appear; the less relevant they appear to the search engine.
To further increase your search engine ranking, you must use relevant content and HTML links in order to be found most effectively. The content within the web pages must reflect the target keywords used to tag the pages. Using the keywords frequently also increases the chances for best search engine placement. Including HTML links from good and high ranking companies that have credibility online can really increase your search engine ranking. Finding reputable links concerning the same content as in your pages increases your chances of getting up there in the search results list.
Each search engine offers submittal to their search indexes. Submitting your web pages and maintaining your listings is the final step in achieving the best search engine placement. As the key to great marketing online is search engine placement, it is crucial that each business learn the key elements of getting higher search engine ranking and remaining in a high position on the search engine results lists. There are various SEO (Search Engine Optimization) companies and software available to assist in achieving these tasks more simply, but it is easy to achieve for little to no cost at all.